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Expert advice and ideas on how your business can implement mobile marketing and make the most of business SMS.

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SMS Campaigns for Direct Response Marketing

Direct response marketing is one of the most measurable forms of marketing, you can see how many leads were generated and how many of those leads became sales. You can also test different copy and styles to see which version best…

2 Min Read / SMS Marketing

SMS Campaigns for Direct Response Marketing

Direct response marketing is one of the most measurable forms of marketing, you can see how many leads were generated and how many of those leads became sales. You can also test different copy and styles to see which version best…

Types of Mobile Marketing

Mobile marketing is a growing sector, however it is still somewhat under-used. The following is a quick guide to the mobile marketing world: Mobile Web: having a mobile friendly version of your website is increasingly important as more and more people…

SMS Marketing for B2B Companies

Finding the best marketing strategy for B2B communications is often more challenging than for B2C as not only do B2B companies need to understand the business they are communicating with, but they also need to understand those companies’ own customers too.…

SMS Marketing vs. Email Marketing

This post looks at how SMS marketing squares up to the longer standing marketing method of Email. First, a quick overview of the benefits and draw-backs of the two marketing methods; SMS Marketing Pros Email Marketing Pros Send out time sensitive…