Over the last several months our developer team at TextAnywhere have been working hard on a new product update on TextSurvey. With 95% of people saying they would respond to a Text Survey request and studies show that 500% of people respond to a text survey more than an email survey – SMS surveys are more prominent than ever. This is why we have invested the time to enhance our current Text Survey platform for you, making your user experience better than it already was. With these exciting additional features, gaining valuable client feedback has become not only easier but more detailed than before.
We asked Mike Kemp who is our Senior Developer a few questions in regards to the new product, the obstacles that were faced and information about the new additional features…
Why did the technical team decide that Text Survey needed an update?
While we were extremely happy with the initial releases of TextSurvey we always felt it could offer more. One of the main shortcomings was that creating complex surveys with multiple paths became tough with the standard editor, so we decided to take the next step and add a fully featured drag and drop interface. This interface makes complex surveys very easy to follow, maintain and create.
What is your favourite feature from the upcoming product update?
That is tough one to answer! I like all the new features with the mini-map being one of them but my favourite has to be the auto redraw function, which comes in very handy when you’ve added new questions and categories and have lots of overlapping arrows; the redraw sorts all this out for you.
How will clients benefit from the new product enhancements?
The new features will allow existing customers to see their surveys in a whole new way visually and hopefully, make it easier for everyone to create more engaging surveys and collect more meaningful data from their target audience.
Why should clients use Text Survey?
As we all know text messages have a very high engagement rate and TextSurvey allows our customers to create everything from a simple 2 question survey all the way up to a text-based IVR system. All this is backed up with comprehensive reports and supported by a well-documented API for developers to use.
When will the new release be launched and will it be to all clients?
The new update will be released to all customers and we are anticipating the start date over the next upcoming month!
Don’t just take our word for it, if you haven’t already make sure you check out TextSurvey and test it yourself today! Ensure you are subscribed to our mailing list so you are first to hear about our launch date and exciting giveaway we are launching to clients subscribed to our mailing list.
For more information on when to personalise your mobile marketing campaigns, contact us today on 0845 122 1302 or email [email protected].