Winning and maintaining business in the current market is harder than ever before as consumers are faced with many more choices. Customer loyalty is now the only way forward for long-term success. Now it’s been established that one of the key components to reaching customers is convenience, more businesses are turning to SMS marketing to increase their customer lifetime value.
July 20, 2023
SMS marketing is a powerful accelerator for boosting response rates in today's digital landscape. With its direct, concise, and immediate nature, businesses can connect with their audience on a personal level like never before.
July 13, 2023
With an open rate of 98%, it's no wonder SMS is a popular messaging channel for organisations. We dive into the top 8 reasons why you might want to start sending SMS messages regularly to your customers.
July 6, 2023
There is no doubt about it, SMS marketing is here for the long term. It will always be popular with marketers and customers because it can be personalised, segmented by demographics, and affordable. It's also being transmitted via the nation's favourite method of communication.
June 8, 2023
Planning your summer sale campaigns? Take a look at our 5 step guide to planning a successful flash sale.
May 17, 2023
What is a transactional SMS message? A transactional SMS message is a non-marketing SMS that is sent from a company to a customer to facilitate a business transaction. The purpose is to streamline the service a customer receives from the organisation…
May 10, 2023
We’re looking at SMS marketing for Father’s Day because it’s a big deal in the UK. Last year £986 million was spent on Father’s Day gifts! This figure has risen from £743 million in 2017. Looking at the rate of growth,…
April 27, 2023
Here at TextAnywhere, we have identified four golden opportunities for marketers to maximise their profits during the UK Bank Holidays for 2023. This year, we have an extra Bank Holiday to enjoy, courtesy of the King! While it may not have…
April 21, 2023
An SMS keyword is a unique word or phrase that customers can use to communicate with your business via an SMS number. Used alongside an SMS shortcode, it will help your customers easily identify and remember your brand. With keywords, businesses…
March 28, 2023
Easter is nearly upon us. If you’re planning a special SMS campaign to commemorate this seasonal holiday, look no further than this article. We will be sharing some tips and SMS templates so you can deliver a successful Easter marketing campaign.…
March 8, 2023
