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Expert advice and ideas on how your business can implement mobile marketing and make the most of business SMS.

The 3 Don’ts of SMS Marketing

With SMS marketing there are many do’s to make your campaign successful. The content you send out, responding to your customer, making it personal, the list goes on. However with a text message marketing strategy you may be doing everything correctly…

Mobile Marketing for Events and Festivals

Many festival organisers are noticing the importance of mobile marketing and mobile interaction prior to and during events.  Exhibition organisers and the many thousands of traders that attend these events are also benefiting from mobile marketing in the same fashion. As…

SMS and the Dating Industry

Here’s my number… text me… SMS marketing for the dating industry may seem an unusual approach to many.  The dating world is tough, relentless, challenging, unique and, if you work really hard, sometimes rewarding. That’s not news. But how on earth…

Make Someone’s Valentine’s Day Special – The Power of Texting!

Reportedly, Britons are predicted to spend £10m on their wives, husbands – and prospective partners – on Valentine’s Day gifts, going out and weekends away.  Much like Christmas and Halloween, this special occasion see’s consumer’s spending money and planning weeks ahead…

How to maximise your survey’s potential with SMS?

In a perfect world you’d know exactly what your customers were thinking and would be able to satisfy their needs. Sadly, unless you have super natural talents, things don’t work out that way and this is why you need to hear…

10 good things about SMS Short Codes

What is a short code? SMS shortcodes are exactly that – short codes, shortened telephone numbers enabling you to message prospective customers and for them to respond easily. Here are some of the advantages of using an SMS shortcode service for…

Mobile shopping – how to get over 90% of your SMS messages noticed

Businesses who use text messaging to communicate with their customers are far more likely to be seen than those who don’t. Nearly 90% of text messages are read therefore if you’re looking for the best way to reach out to your…

10 Tips for Creating the Perfect SMS

SMS campaigns are a proven means of delivering marketing and business promotion.  However, many texts that we all receive are lacking and do not grab our attention.  Following this simple guide will add to the effectiveness of any SMS campaign. 1. Test…

Three Mistakes to Avoid When Planning Your SMS Marketing Campaign

It sounds simple enough – Text Message Marketing is another string to your marketing bow, giving your business another distribution channel to spread the word, drive sales and grow awareness of your brand. Any company looking to get the most out…

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