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Expert advice and ideas on how your business can implement mobile marketing and make the most of business SMS.

How SMS Marketing Can Be Effective for Every Business

Unsure how SMS marketing can be used in your business? According to Salesforce, more than 70% of marketers state that mobile marketing is now key to their business. Despite this some organisations are still reluctant to implementing SMS in their marketing…

How to Improve your Mobile Marketing Campaign

Many businesses have mobile marketing included in their marketing strategy. Though this in itself is not new, creating one that drives clear results is not always as easy as it sounds. To help, we’ve given you four tips to consider when…

5 Tips for a Successful SMS Marketing Campaign

Mobile phones are now a part of our everyday lives, and according to Global Web Index, 80% of internet users have a smartphone, making SMS marketing perfect for any business. Whether you are thinking about starting a mobile marketing campaign, or…

Back to Basics – Why Mobile doesn’t mean you should forget your marketing fundamentals

As marketing professionals, it can often feel like every month there’s a new platform to consider and a new method of engaging with consumers offered by the rise of technology. We’re often told that mobile methods have changed the practise of…

10 good things about SMS Short Codes

What is a short code? SMS shortcodes are exactly that – short codes, shortened telephone numbers enabling you to message prospective customers and for them to respond easily. Here are some of the advantages of using an SMS shortcode service for…

10 Tips for Creating the Perfect SMS

SMS campaigns are a proven means of delivering marketing and business promotion.  However, many texts that we all receive are lacking and do not grab our attention.  Following this simple guide will add to the effectiveness of any SMS campaign. 1. Test…

SMS Marketing on Special Occasions and Holidays

One way to make your customers feel valued and keep them interested and loyal to your brand is to pay attention to the details. Their details that is. The beauty of using text message services is that you can customise your…

How corporate companies use SMS marketing

SMS marketing is becoming one of the favourite marketing techniques used by all players on the market. Business text messaging is used by all types of companies, ranging from large multinational corporations with millions of customers to smaller companies trying to…

The Environmental and Economic benefits of SMS Mobile Marketing

Previously, we have been through many, many benefits of using text message marketing for your business. In previous blogs we have spoken about the increased open rate, personalisation and ability to segment your audience and consumers into handy, easy to reach…

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