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Expert advice and ideas on how your business can implement mobile marketing and make the most of business SMS.

SMS Services for Schools and Colleges

SMS services can be used by schools and colleges for a variety of reasons to help with day to day running and keeping students and techers informed – a few examples of where this would be useful include: Notification of unplanned…

Why SMS Marketing Is Still Relevant In 2012

With the rapid advancements in mobile technology, and subsequently greater access to the internet available on mobile phones, this has opened up all sorts of different marketing options in the mobile environment. Some examples of these are mobile applications, in-game advertising…

Using SMS Marketing for Sales and Promotions

SMS marketing is a great tool for sales and promotions; it is instant, so your customer base will receive your message very quickly. There are various ways to use SMS marketing to drive sales; here are just a few of them:…

Integrating Our SMS Gateway with Your Own Software

We offer several SMS marketing tools to our customers however, we know that the best solution for your company may be to use your own which is why we also make our SMS Gateway available through an API. The TextAnywhere SMS…

How SMS Marketing can work for a School or College

There are many ways in which schools and colleges can utilise SMS marketing. It can, without doubt, make internal and external communications quicker and easier, and of course be far more environmentally friendly compared to sending out letters or leaflets. SMS…

A/B Split Testing with SMS Campaigns

A/B split testing is the method used to test two variations of something so that their performance can be compared enabling you to judge which variation is the most effective for your business. For example, with online adverts, you could set…

SMS from Emails: Send Campaigns from Your Mailbox

Sending SMS campaigns from your email is actually quite easy. The following is a quick guide into how to send SMS messages via Email, we will start with a few of the key benefits of sending SMS campaigns via Email before…

Use Google Analytics to Track Your SMS Marketing Campaigns

Tracking responses to your SMS Marketing campaigns is easy, you know exactly how many texts were sent and how many replies you received; if you’re sending out voucher codes, you can easily see in your database how many were used. But…

SMS Marketing vs. Direct Marketing: Which is right for you?

In this post we look at how SMS marketing measures up to direct marketing. We’ll start with a quick overview of the two methods; SMS Marketing Advantages Direct Marketing Advantages Compatible with all mobiles Measureable Targeted Trackable with high read rate…

SMS Campaigns for Direct Response Marketing

Direct response marketing is one of the most measurable forms of marketing, you can see how many leads were generated and how many of those leads became sales. You can also test different copy and styles to see which version best…

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